Three big names are present, right here, right now. Microsoft, Yahoo! and Google. Where can we experience a greater example of Tom Friedman's "The World is Flat."
The Redmond based Hercules, targets Sunnyvale based Goliath to take head-on the Mountain View based behemoth.
And whats in the offing?$ 44 Billion. Phew!
If this deal goes through, its all set to change the technology landscape as Internet will never be the same again. Google is of the same opinion and has started foot slogging for it. Basically, the biggest motive is to rake moollah out of the estimated $40 billion internet ad industry where Google has the largest market share (37%) which is more than that combined of Microsoft and Yahoo! As for Yahoo!, it's all in the strategy. Though they will prefer partnering with Google, but monetarily Microsoft is the better choice.
Now its a wait and watch time for us as to how Microsoft will integrate and leverage Yahoo!'s acquisition, provided they pull it off. But I sincerely do hope my email id will not look like this :
adwait@hotyahoomail.com.
Tounge in cheek, is'nt it?
The Redmond based Hercules, targets Sunnyvale based Goliath to take head-on the Mountain View based behemoth.
And whats in the offing?$ 44 Billion. Phew!
If this deal goes through, its all set to change the technology landscape as Internet will never be the same again. Google is of the same opinion and has started foot slogging for it. Basically, the biggest motive is to rake moollah out of the estimated $40 billion internet ad industry where Google has the largest market share (37%) which is more than that combined of Microsoft and Yahoo! As for Yahoo!, it's all in the strategy. Though they will prefer partnering with Google, but monetarily Microsoft is the better choice.
Now its a wait and watch time for us as to how Microsoft will integrate and leverage Yahoo!'s acquisition, provided they pull it off. But I sincerely do hope my email id will not look like this :
adwait@hotyahoomail.com.
Tounge in cheek, is'nt it?
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